Pelatro Limited IPO

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They are a global technology company specializing in the development of a comprehensive Customer Engagement Platform called mViva. This platform empowers enterprises and brands to engage deeply with their end users by providing insights into customer behavior and needs. mViva processes vast amounts of data daily across nearly a billion consumers in 30 countries, enabling enterprises to conduct targeted marketing operations based on behavioral analysis.

Their platform offers end-to-end capabilities, including data collection, analysis, intelligence gathering, audience selection, campaign configuration, execution, and reporting. Designed with a customer-centric approach, mViva is user-friendly, making it accessible to marketers who may not be tech-savvy. It allows them to innovate and enhance customer engagement through the orchestration of both micro and long-term consumer journeys.

mViva aims to maximize the return on marketing investments by delivering contextual campaigns while safeguarding consumer privacy. Importantly, the platform is installed within the firewalls and systems of their clients, ensuring that all data handling occurs within their environment. Their company does not store customer data on their servers or use third-party servers, emphasizing our commitment to data privacy and security.

Objects of the Pelatro Limited IPO:

The company intends to utilize the proceeds of the issue to meet the following objectives: i. Funding capital expenditure requirement of our company towards; Purchase & Installation of IT equipment, computer hardware, server, and other ancillary equipment; ii. Investment in the subsidiary; iii. Funding the working capital needs of the company; and iv. General corporate purposes.
DRHP of Pelatro Limited IPO
RHP of Pelatro Limited IPO

Pelatro Limited IPO Details:

Open Date: Sep 16 2024
Close Date: Sep 19 2024
Total Shares: 2,799,000
Face Value: ₹ 10 Per Equity Share
Issue Size: 55.98 Cr.
Lot Size: 600 Shares
Issue Price: ₹ 190 - 200 Per Equity Share
Listing At: NSE Emerge
Listing Date: Sep 24 2024

Promoters And Management:

Subash Menon, 59, is the Promoter, Chairman, and Managing Director of the Company. He holds a bachelor’s degree in engineering from the University of Burdwan and previously founded and led Subex Limited as its Chairman, Managing Director, and CEO. With over three decades of experience in sales, finance, marketing, and general management, he currently oversees the sales and marketing divisions and manages overall operations. He has been with the Company since March 5, 2024. Anuradha, 59, is the Non-Executive Director of the Company. She holds a bachelor’s degree in engineering from Bangalore University and a master’s degree in science from the Georgia Institute of Technology. Previously, she served as Senior Vice President of Engineering at Subex Limited and was the Chief Mentor and Whole-time Director from 2013 to 2022. Currently, she is a director at Mistral Solutions Private Limited. With over two decades of experience in software development and management, she has been a Director at the Company since March 5, 2024. D V Prasad, 63, is an Independent Director of the Company. He holds a bachelor’s degree in arts from the University of Delhi and has over 35 years of experience as a member of the Indian Administrative Services (IAS). Throughout his career, he held key positions in various Central and State Government departments, including Consumer Affairs, Food & Public Distribution, and Commerce & Industry. His expertise lies in administrative operations and management. He has been with the Company since June 18, 2024.

Financials of Pelatro Limited IPO:

Particulars ( In Lakhs )
2024
Revenue from Operations 5,499
Other Income 37
Total Revenue 5,537
Employees Benefit Expenses 4,434
Other Expenses 754
EBITDA 348
OPM (%) 6.29%
Depreciation & Amortisation 226
EBIT 122
Finance Cost 120
PBT 2
Tax 197
PAT -196
NPM (%) -3.53%
No.of Shares 104.06
EPS -1.87

Comparison With Peers:

Note :- There are no listed companies in India that are engaged in a business similar to this company

Lead Manager of Pelatro Limited IPO:

  1. Cumulative Capital Private Limited

Registrar of Pelatro Limited IPO:

  1. Bigshare Services Private Limited

Company Address:

Pelatro Limited No. 403, 7th A Main, 1st Block HRBR Layout, Bangalore - 560 043 Phone: +91 80 4903 3200 Email: company.secretary@pelatro.com Website: http://www.pelatro.com/

Discussion on Pelatro Limited IPO:

1 Comment

    Pelatro Limited, founded in 2013, is a global technology company specializing in Customer Engagement Platforms and managed services. Their flagship product, the mViva Customer Engagement Platform, empowers businesses to interact with their customers more effectively by providing deep insights into customer behavior and preferences, ultimately enhancing marketing and engagement strategies.

    In addition to mViva, Pelatro offers a comprehensive range of managed services, including:

    1. Business Consulting: Assisting businesses in optimizing their customer engagement strategies.

    2. Business Operations: Supporting the execution of day-to-day customer engagement activities.

    3. IT Operations: Offering technical support and maintenance for their technology solutions.

    Pelatro’s primary focus is the telecommunications sector, with its mViva platform already deployed or in the process of being implemented across 38 telecom networks in 30 countries globally.

    Reply

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