BikeWo GreenTech Limited
They are a dynamic electric two-wheeler retailer in India, having commenced our operations in 2016. Their journey began with a focus on the pre-owned four-wheeler market, where they established a robust business model by partnering with authorized dealers of renowned automobile brands (“New Car Dealers”). In this segment, we procured used cars from customers looking to trade in or sell their vehicles when purchasing new ones. These vehicles were then displayed for sale at various sites managed by their network of designated used car dealers, allowing them to earn a margin on each sale.
As they progressed, they identified a growing opportunity in the electric vehicle (EV) sector, particularly within India’s rapidly evolving mobility landscape. To capitalize on this, they diversified their business operations in 2022, entering the electric two-wheeler market. Their strategy involved creating a multi-brand channel for EV two-wheelers, primarily focusing on Tier-I, Tier-II, and Tier-III cities. They offered franchises under their brand, establishing a strong dealership network that provides high visibility and accessibility to customers.
Their dealership model is a cornerstone of our business strategy, emphasizing deep regional penetration before expanding into new markets. This approach has enabled them to establish a strong presence in key markets like Telangana, Andhra Pradesh, Tamil Nadu, Maharashtra, and Gujarat. By partnering with local dealers who have an in-depth understanding of their markets, they have been able to tailor their offerings to meet regional demands effectively, thereby fostering strong brand recognition and customer loyalty.
Looking ahead, they are committed to further expanding their store network within their current regions while gradually extending their presence to Rajasthan, Kerala, Karnataka, and West Bengal. This cluster-focused expansion strategy is designed to consolidate their market position and ensure sustainable growth in the fast-paced electric vehicle sector in India.
Through their dual focus on the pre-owned car market and the burgeoning electric two-wheeler segment, they are well-positioned to continue their growth trajectory, leveraging their strong dealer network, market understanding, and commitment to customer satisfaction.
Objects of the BikeWo GreenTech Limited:
BikeWo GreenTech Limited Details:
Open Date: | Sep 20 2024 |
Close Date: | Sep 24 2024 |
Total Shares: | 3,886,000 |
Face Value: | ₹ 10 Per Equity Share |
Issue Size: | 24.09 Cr. |
Lot Size: | 2000 Shares |
Issue Price: | ₹ 59 - 62 Per Equity Share |
Listing At: | NSE Emerge |
Listing Date: | Sep 27 2024 |
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