(i) Maruti Interior is into manufacturing and Domestic sale & Export of modular kitchen storage systems, Aluminium long wardrobe handle & profile handle. They have wide range of product offerings for different customer segments. Their Brand Everyday Kitchen is focused on economic range and their other brand Spitze by every day is offering premium products. The company also manufacture products for other companies on OEM basis.

(ii) Maruti Interior has an in-house team of designers who look after, product development and quality control. All products manufactured by MIPL are designed in-house and tested to maintain the product quality standards.

(iii) Everyday Kitchen Storage Accessories is economical product range of modular kitchen accessories and storage system. Coming to Premium Product Range, it is known as Spitze by Everyday. Both product ranges included Vertical Storages, Corner Storages, Drawer Pull Outs, Inserts, Slim Tandem Drawers, Mid Way Accessories, Drawer Organisers, Portable Storage Products, Wardrobe Storage Accessories, Wardrobe Handles, Main Door Handles, Cabinet Handles, Profile Handles, Rollar Shutter, Food WasteDisposer etc. All products manufactured by them are designed and developed in house.

(iv) Factory – Manufacturing Facility “Maruti Interior Products Limited” are Manufacturer of high quality and durable range of modular Vertical Storage, Corner Storage, Drawer Pull Outs, Aluminium Profiles for Kitchens & wardrobe, Midway Storage etc. Our factory is spread across approx. 1,00,000 sq.ft. of area. We have automatic machines for Wire Straightening, Wire Cutting, Wire Bending, Wire Welding, etc.

It includes machines like 3D wire bending, 2D wire bending & automatic multi head wire mesh welders. Coming to sheet metal parts, they have automatic laser cutting machine & CNC Sheet Metal Bender. There are many manual machines too in the workshop. They also have in house testing laboratory which include machines like RAPID SALT SPRAY TESTING MACHINE, PLATING THICKNESS TESTER, and CHEMICAL CONTENT CHECKER, ETC.

(v) Expansion Plans

Talking about the future, company wants to install automatic Nickel/ Chrome Plating Plant and Powder Coating Plant. They would also like to add more machines related to wire and sheet metal products like ROBOT Welding for majority of products. They also want to make modification in existing shed with area of 20000 sq ft. They are also going to introduce wardrobe hardware like sliding door fittings. They are also planning to enter into kitchen appliances segment, where they will be starting with small appliances like Hand Blender, Blenders, Electric Grills, Toasters, Air Fryers, induction cookers, coffee maker, electric kettles, personal grooming products like trimmers, shapers, hair during, hair straitner, hair cutting equipment etc. and once they get a good grip on it, they will gradually also introduce big appliances like Chimneys, In built ovens, dishwashers, cooktops, induction tops, etc. Apart from kitchen and wardrobe field, we are also planning to launch a premium brand in segment of DENIM & Eye Wear Products (Garment & Fashion Industry). It will be launched within 2-3 months. That will be 100% online selling with online brand building. With all these products and projects, they will achieve turnover of around 100 Crores within 5-6 years.

Competitive Strengths:

i. High quality and varied manufacturing capability
ii. Experienced & skilled marketing team
iii. Online marketing and sales of products
iv. Prestigious awards and recognition
v. Ambitious expansion plans
vi. Experienced promoters and a well-trained employee base