Jeena Sikho Lifecare Limited IPO

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i. Jeena Sikho Lifecare Limited is ayurvedic healthcare company headquartered in Zirakpur, Punjab. Founded by Mr. Manish Grover (popularly known as Acharya Manish) in the year 2017, the main motive of the Company is to build a healthy India through preventive measures by providing authentic and good quality ayurvedic products.

ii. The origin of Ayurveda dates back to the Vedic era. It was developed more than 3,000 years ago in India. It’s based on the belief that health and wellness depend on a delicate balance between the mind, body, and spirit. Its main goal is to promote good health, not fight disease. Ayurvedic theory states that all areas of life impact one’s health, so it follows that the Vedas cover a wide variety of topics, including health and healthcare techniques, astrology, spirituality, government and politics, art, and human behavior.

iii. The promoters of the company have been engaged in ayurvedic healthcare product & services since last ten years. Initially in 2009, Mr. Manish Grover, promoter of the Company started “God Grace Foundation”, thereafter, they built a brand name called “Divya Upchar”. In the year 2017, they incorporated the company in the name of “Jeena Sikho Lifecare Private Limited”. In the year 2018, they came up with their project i.e. Shuddhi Ayurveda.

iv. Shuddhi Ayurveda Panchkarma Hospital is a unit of Jeena Sikho Lifecare Limited. It provides treatment by different methods such as Ayurveda, Allopathy, Homeopathy and Naturopathy. It cures various diseases such as Cancer, Diabetes, Liver problems, Arthritis, Cholestrol, Thyroid, Leukoderma, Joint pain and many more. The Shuddhi Ayurveda Panchkarma Hospital is situated at Dera Bassi, Punjab, with a capacity of 49 beds.

Products :
i. Dr Shuddhi Package (Shuddhi Kit) – 40 Day Detox Package:
ii. Shuddhi 32 Herbs Tea:
iii. Shuddhi Addiction Free Kit
iv. Shuddhi BP Package

Competitive Strengths:

i. Strong franchise partner network.
ii. Excellent network management & logistics.
iii. Highly experienced and Professional Team.
iv. Strong financials of the Company.

Objects of the Jeena Sikho Lifecare Limited IPO:

The objects of the Issue are:- 1. To undertake marketing and sales promotion; 2. To repay short-term loan; 3. To meet out the Working Capital requirements of the Company; 4. To meet out the General Corporate Purposes; and 5. To meet out the Issue Expenses

Jeena Sikho Lifecare Limited IPO Details:

Open Date: Mar 30 2022
Close Date: Apr 07 2022
Total Shares: 3,700,000
Face Value: ₹ 10 Per Equity Share
Issue Type: Fixed Price Issue IPO
Issue Size: 55.5 Cr.
Lot Size: 1000 Shares
Issue Price: ₹ 150 Per Equity Share
Listing At: NSE Emerge
Listing Date: Apr 18 2022

Promoters And Management:

i. Mr. Manish Grover, aged 47 years, is Managing Director of the Company. He was appointed as Managing Director of the Company for a term of 5 years w.e.f. August 25, 2021. He is founder of Jeena Sikho Lifecare Limited & Shuddhi Ayurveda. Mr. Manish Grover has been engaged in ayurvedic healthcare product & services since last ten years. Initially in 2009, Mr. Manish Grover, promoter of the Company started God Grace Foundation, a proprietorship firm, thereafter, they built a brand name called “Divya Upchar”. In the year 2017, he incorporated the company in the name of “Jeena Sikho Lifecare Private Limited”. ii. Mrs. Bhavna Grover aged 46 years is the Whole-Time director of the Company. She has over 4 (Four) years of experience in managing HR and Legal Administration of the Company. She is associated with the company as director since incorporation. iii. Ms. Shreya Grover aged 20 years is the non-executive director of the Company. She is young and inducted into the board so that she can assist & advice other members on new marketing ideas. She has been appointed as non-executive director since June 12, 2021.

Financials of Jeena Sikho Lifecare Limited IPO:

Particulars (in Lakhs) Sep-21 Mar-21 Mar-20 Mar-19
Sales 7,131 13,581 9,442 10,582
Purchases of Stock-In-Trade 550 1,492 1,008 3,261
Changes in Inventories 252 128 210 -1,005
Employee Benefits Expense 1,601 3,038 2,165 1,445
Other Expenses 3,824 7,255 5,005 5,820
Operating Profit 904 1,668 1,054 1,061
OPM % 12.68% 12.28% 11.16% 10.03%
Other Income 121 107 76 6
Interest 63 130 164 113.00
Depreciation 126 246 194 121
Profit before tax 837 1,398 772 833
Total Tax Exps 216 383 199 234
Net Profit 622 1,016 573 600
NPM % 8.72% 7.48% 6.07% 5.67%
No. of shares 138 138 138 138
EPS in Rs 6.15 10.05 5.67 5.94

Comparison With Peers:

Name of the company Face Value CMP EPS P/E RONW (%) NAV (Rs. Per share)
PAT (Rs. In Lakh)
Jeena Sikho Lifecare Limited 10.00 150 7.29 20x 14% 62 1015.56
Kerala Ayurveda Ltd 10.00 71 -4.84 NA -49.3 3.15 -484

Recommendation on Jeena Sikho Lifecare Limited IPO:

Review and Recommendation of Jeena Sikho Lifecare Limited IPO by InvestorZone is 4/10 1. Jeena Sikho has shown good revenue growth in the last 3 years. Revenue has grown from 105 Crores to 135 Crores in last 3 years. " 2. EBITDA margins has also improved from 10.03% to 12.68% in the last 3 years. 3. Net-Profit has also increased from 6 Crores to 10 Crores in the last 3 years. 4.  EPS (FY21) = 7.41 5. P/E = 21x ( looks reasonably priced)

Lead Manager of Jeena Sikho Lifecare Limited IPO:

  1. Fast Track Finsec Private Limited

Registrar of Jeena Sikho Lifecare Limited IPO:

  1. Skyline Financial Services Private Ltd

Company Address:

Jeena Sikho Lifecare Limited SCO 11 First Floor, Kalgidhar Enclave, Zirakpur, Mohali, Punjab-140604 Phone: 01762-513185 Email: cs@jeenasikho.co.in Websitehttps://jeenasikho.co.in/

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